Non-Profit Church Website Design Case Study
Service Category: Website Design
Client Industry: Christian Ministry, Church
Business Challenge: Client was looking to have their church website redesigned since it had an old, dated look and was not secure since it had been hacked earlier. Also, they were looking for a responsive website that would seamlessly work flawlessly across any device – Desktop, Laptop, iPad, iPhone, Android phone & tablet, and smart tv. They were also looking for a website that could be used to support all of their locations in New York & Florida.
Website Platform: Drupal
Solution: Our solution encompassed Business Consulting/Advisory, Coaching, and Co-Creation with the client. After understanding the Business Need the rsquare media team developed a functional spec sheet that listed the must-have features from an end-user perspective as well as the church’s business objectives. Based on the features selected by the client, we recommended that the new website be built on Drupal which has Enterprise-grade security and is known to offer the most security and is a popular choice by government entities like WhiteHouse, UK Government, etc. Since the church wanted global appeal, we integrated google translate which allowed a user to read the website in his/her native language of choice. We also added social media icons to allow easy connectivity to the church’s social media assets online like Facebook, Youtube, Twitter, etc. We integrated PayPal donate buttons to allow for easy electronic giving to boost member tithing as one-time and recurring payments.
Introduction
Drupal Community Church, a vibrant non-profit organization in a growing area, felt its website wasn’t reflecting its welcoming spirit or effectively reaching its target audience. The outdated design and lack of clear information made it difficult for potential visitors to connect with the church’s mission and offerings.
Challenges
- Outdated Design: The website had a cluttered and dated aesthetic that didn’t resonate with a modern audience.
- Poor User Experience: Navigation was confusing, making it hard for visitors to find the information they needed.
- Limited Content: The website lacked engaging content that showcased the church’s activities and community spirit.
- Mobile Unfriendly: The website wasn’t optimized for mobile devices, which is crucial in today’s digital landscape.
Goals
Enhance online presence
A robust online presence can help your church reach more people, engage with your congregation, and spread your message more effectively.
Your website is often the first point of contact for people interested in your church. It should be visually appealing, easy to navigate, and provide all the necessary information about your church and its activities.
Use platforms like Facebook, Instagram, and Twitter to connect with members, share content, and promote events. Regular posts with engaging visuals and interactive sessions can help build a sense of community. An active social media presence can also help your website appear in search engines.
Offering online services like live-streamed sermons and online giving options can help engage church members who can’t attend in person.
Increase community engagement
A church website can increase community engagement by providing a platform for sharing information, showcasing the church’s involvement in the community, and encouraging discussion:
- Share information: Provide essential information like service times, location, and contact information. You can also include educational materials, such as sermons, Bible studies, or interviews with church leaders.
- Showcase community involvement: Highlight outreach programs and partnerships with other organizations, and use authentic photos of members participating in these events.
- Encourage discussion: Share videos and podcasts on your website and social media channels to encourage discussion and engagement.
Facilitate online donations
Results
- Increased Engagement: Notable increase in website visits and interaction with content.
- Higher Donations: Significant rise in online donations through the integrated platform.
- Community Involvement: More members signing up for events and volunteering through the website.
- Positive Feedback: Received excellent feedback from church members and visitors.
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With the help of Rsquare Media Inc., Drupal Community Church saw a 60% increase in tithing and a 300% increase in recurring payments within just 12 months of the launch of their new website. The website design, with its modern aesthetic and intuitive navigation, effectively showcased the church’s mission and community spirit. In addition, the integration of PayPal donate buttons made it easy for members to give online, resulting in a boost in revenue for the church. Don’t miss out on the opportunity to enhance your online presence and increase community engagement – contact us today to find out how Rsquare Media Inc. can help your business achieve similar success!
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