SEO Case Study
Service Category: SEO – Search Engine Optimization
Client Industry: Professional Services, Laundromat Franchise
Business Challenge: The client wanted to be easily found by prospects online who lived within a 10-mile radius of his business location. The client was unhappy with various marketing agencies that said they could deliver Google page 1 presence but couldn’t after wasting his time and money. The client was also unhappy that he couldn’t reach someone to answer queries. The last few companies only offered email support with 48 hour response times.
Client Pain Points:
- Competition: Highly crowded and competitive market
- No ROI: High recurring monthly charges with no monthly support & bad customer service
- Service: No strategic support offered, couldn’t deliver desired results
Solution: After understanding the Business Need the rsquare media team prepared our Holistic Audit which walked the client through all the gaps in his digital footprint as well as outlined all the opportunities to reach Google page 1 quickly – by using location-based long-tail keywords, as well as keywords with high search volume and low competition levels.
The Rsquare Media team also created a lot of video content which we published to his newly designed YouTube Channel. We created and optimized the client’s Google My Business Page as well as Facebook Business Page. Our Solution encompassed On-Page Optimization, Off-page Optimization, Original Content Creation, Video Production, Social Media Marketing and other traditional SEO tasks/processes.
Results: Dominating Google like how Starbucks dominates Street Visibility – they’re seen Everywhere!
- The client didn’t just reach Google page 1, but was seen 2 times, then 3 times, and then 4 times on Google page 1 for high competition keywords. He thus dominated Google search within 3 months of the rsquare team working on his business
- The client was #1 on YouTube as well for all the target keywords as well
- The client was #1 on Google Maps as well for all the Target Keywords
- The Hyper Visibility increased store walk-ins by 300% and increased topline revenue by 50%
- The client was also able to grow his delivery business by 200% as well within 5 months
- Our work was so potent that the Google page 1 Domination lasted 2 years after the campaign was paused!
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